Blueprint Personal Training: Achieve Your Goals

By: Brady Drake, Fargo INC

Most people don’t fail in the gym because they’re lazy. They fail because they don’t have a plan, and no one’s really paying attention.

That’s the gap Blueprint Personal Training is built to fill.

When you walk into Blueprint, it doesn’t feel like a typical gym. There’s no chaos, no waiting for equipment, no wondering what you’re supposed to do next. It’s quiet, clean, and focused. And more importantly, everything revolves around you.

Owner Alex Kelly built it that way on purpose.

He’s seen what happens in big-box gyms where trainers come and go, leading to inconsistent guidance, and people left to figure things out on their own. So he built a different experience, a place where personal training isn’t an add-on, it’s the entire experience.

That starts with the people.

At Blueprint, trainers aren’t just passing through. They’re professionals who take this seriously as a career. They’re invested—not just in their own growth, but in yours.

Membership Options

$200 /month

Bronze

$320 /month

Most Popular

Silver

$420 /month

Best Value

Gold

Nutrition Coaching

$60 /month

The Process

1

STEP

Schedule a fitness consultation

No exercise experience needed. Meet our staff and make a game plan to achieve your fitness and physique goals. We create workouts that are specific to you.

2

STEP

Get to work

Workouts will be a mix of on-your-own and with our personal trainers. Have a friend with similar goals? You can even workout in small groups with our trainers.

3

STEP

Eat well be well

Without good eating habits, success in the gym may be hard to come by. Meet with our NASM certified nutrition coaches and take your results to the next level.

4

STEP

See real results

With the use of our cutting edge measurement tools you will be able to see tangible results in your: Strength, Body Fat %, Muscle Mass, and more.

Every Workout Has a Purpose

Whether your goal is to lose weight, build strength, gain muscle, or just feel better day to day, your plan is built around that and adjusted as you go. There’s no guesswork. No wandering. Just showing up and getting to work.

And when that structure is paired with consistency, things start to click.

Clients at Blueprint aren’t chasing quick fixes. They’re building habits that last. One client, Matt, dropped over 20 pounds and more than 12% body fat in a year. Not through extremes, but through sticking to a plan, week after week.

At Blueprint, you’re not left to figure that out alone. Nutrition coaching is part of the process, with guidance tailored to your goals. Nothing extreme, just a plan that actually fits your life.

And then there’s strength training.

For a lot of people, especially beginners, weights can feel intimidating. But Alex sees it differently.

“Resistance training is for everyone,” he said. “It’s one of the best things you can do for your body long-term.”

At Blueprint, that approach is scaled to the individual. You’re not thrown into something overwhelming. You’re coached through it, step by step, with proper form and a plan that makes sense for where you’re at.

The process itself is straightforward.

You start with a consultation. No pressure, no expectations—just a conversation about where you’re at and where you want to go. From there, you get a plan. Some workouts on your own, some with a trainer, all designed to move you forward.

Along the way, you’re tracking real metrics like body fat, muscle mass, and strength so you can actually see the progress you’re making.

And it’s flexible.

Whether you want one session a week or three, there’s a structure that fits. You get 24/7 access to the space, so you’re not limited by a schedule. And compared to a lot of traditional personal training setups, it’s surprisingly approachable from a pricing standpoint.

But at the end of the day, what makes Blueprint different isn’t just the equipment or the plans.

It’s the feeling that someone is actually paying attention.